Cause Buzz logoCause.Buzz
The complete marketing automation platform

Everything you need.
Nothing that limits you.

All automations, seamlessly united in the hub. From first contact to deep analysis.

EU sovereignty: your data. Your control centre.All from one source: 6 automations, one hub.
Automation 01

Email Builder

Design professional emails directly in the hub, without external tools. Drag & drop, responsive templates and personalisation.

  • Drag & drop blocks
    Assemble text, images, buttons, columns and dividers visually, preview instantly.
  • Merge tags & personalisation
    {{FirstName}}, {{Organisation}}, dynamic content per segment, for true 1:1 communication.
  • Desktop & mobile preview
    Check every email on all devices directly in the builder before it goes out.
  • Template library
    Industry templates for tourism, associations and municipalities, instantly adaptable, brand-compliant.
Email BuilderLive preview
Cause.Buzz
Your exclusive
winter offer awaits.
Dear {{ FirstName }}, discover our new
packages, for regulars only.
Discover now →
Spa & Wellness
From € 89 / person
Citybreak 3N
From € 149 / night
© 2025 Cause.Buzz · Unsubscribe
Open in browser
Automation 02

Customer Database

Central profiles for every contact, with complete interaction history, event data, form responses and tags. Everything in one place, fully in your hands.

  • 360° contact profile
    All interactions, purchases, clicks, form responses and channel history on one timeline.
  • Custom properties
    Custom fields for industry-specific data: membership number, room category, municipal district.
  • Event tracking
    Website visits, bookings, clicks and custom events written to the profile automatically.
EU hosting: your data never leaves the EU
Contact profileLive sync
MH
Maria Huber
maria.huber@email.com · +43 664 123 456
RegularNewsletterVIP
Activity timeline
Today, 14:32
Email opened: “Winter offer 2025”
Yesterday, 09:15
Booking: Room 204, 3 nights
12 Nov, 11:44
Form completed: satisfaction survey
3 Nov, 16:02
SMS clicked: last-minute offer
Automation 03

Segments & Tags

Dynamic audiences that update in real time. Always reach the right people at the right time with the right message.

  • Live segmentation
    Segments update automatically when contacts meet or leave conditions.
  • Multi-level filter logic
    AND / OR combinations across demographics, behaviour, events, tags and custom fields.
  • Automatic tagging
    Tags are assigned and removed automatically via flow, form response or event.
  • Industry templates
    Pre-built segments for tourism, associations and municipalities, ready to use instantly.
All from one source: no third-party tools needed
Segment overviewLive sync
Active regulars
Stays ≥ 3 · last visit < 12 mo.
1,842live
Newsletter subscribers
Opt-in email = active
12,430live
Inactive members
No opens > 90 days
348live
VIP · high engagement
Tag: VIP · click rate > 40%
214live
New contacts (30 days)
First registration < 30 days
93live
Automation 04

Campaigns

Email and SMS for one-off broadcasts and automated flows. With professional templates, A/B testing and precise delivery control.

  • Drag & drop email builder
    Professional templates, responsive layouts, merge tags for personalisation.
  • SMS broadcasts
    Bulk sending with your own sender name, delivery reports and two-way communication.
  • A/B testing
    Subject lines, senders, send time, automatic winner sending based on your criteria.
  • Deliverability dashboard
    Bounce management, spam score, domain reputation, monitored automatically.
Active campaignslast 30 days
Winter offer newsletter
Email · 4,820 recipients
64%
Open rate
Last-minute SMS
SMS · 1,240 recipients
98%
Delivery rate
A/B test: subject
Email · 4h remaining
A: 61%
vs. B: 54%
Spring campaign
Scheduled · 1 March 2026
n/a
Draft
Automation 05

Automation Flows

Trigger-based journeys with branched logic. Built visually, executed fully automatically. From the welcome sequence to the multi-step reactivation campaign.

  • Visual flow builder
    Drag & drop journeys with triggers, conditions, waits and channel actions, completely code-free.
  • Branched logic (if/else)
    Different paths based on behaviour, tags, segment membership or custom events.
  • Industry templates
    Guest journey, member onboarding, citizen info flow, ready to use, fully customisable.
No-code & EU-sovereign: both at once
Flow: Welcome · New memberActive
Trigger: form completed
Source: member sign-up form
Send email: welcome
Personalised onboarding
Wait: 3 days
Then check…
Condition: email opened?
If/Else branch
Yes → upsell email
No → SMS reminder
Automation 06

Reports & Insights

Understand what works. Campaign performance, flow analysis and conversion tracking in one clear dashboard.

  • Campaign performance
    Open rates, clicks, unsubscribes, bounces and conversions per campaign and channel.
  • Flow analysis
    Where do contacts drop off? Which path converts better? Bottleneck detection at the push of a button.
  • Conversion tracking
    From the first email to the booking, membership or public transaction, fully traceable.
Full data control: no third-party platform
Performance overview · Nov 2025Real time
64%
Open rate
↑ +8% vs. last month
18%
Click rate
↑ +3% vs. last month
98%
Delivery rate
→ stable
Opens by weekday
MonTueWedThuFriSatSun
Automation 07

Integrations

Cause.Buzz is an open platform. Connect your existing system landscape and everything still to come. Via ready-made connectors or the open API, virtually any tool can be integrated.

CRM & ERP

Sync contacts and master data bidirectionally with your CRM or ERP, from Salesforce to SAP.

E-commerce & booking

Connect shop systems, booking and ticketing platforms and process purchase or booking events automatically.

Analytics & tracking

Feed behavioural data from Matomo, web analytics or your own tracking tools into profiles and segments.

CMS & web

Connect forms, pop-ups and content from WordPress, TYPO3 or headless CMS directly to the hub.

Communication

Integrate SMS gateways, messengers and telephony for true omnichannel communication from one source.

Payment & membership

Couple payment and membership management systems and use status changes as triggers.

Open REST API & webhooks

Connect truly everything

Fully documented REST API, real-time webhooks and a flexible event system. Whatever is not available as a ready-made integration, you build yourself: clean, secure and EU-hosted.

Discuss integration

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